At Specsavers, we believe in fair, transparent pricing that is accessible to all New Zealanders, all the time.
We care about our customers getting the right hearing aids for them, at a great price, and knowing what they are going to pay upfront.
That’s why we publish our prices in-store, in our advertising and on our website.
It’s also why we don’t ask our partners to upsell, push the “latest offers” or deliver product-related KPIs or sales targets.
Instead, we ask them to focus on delivery exceptional customer care to their customers.
And it’s working.
“The fact that you can offer hearing aids at such affordable prices, means that people who were not previously even considering hearing aids due to the price can now get help with their hearing. It is such a good feeling when a customer says to me, “I can buy my hearing aids and have money left over to pay for my daughter’s course next year – she will be thrilled!” In previous jobs I had to justify to customers why the hearing aids were the price that they were, now I don’t ever have that awkward conversation.”
Audiology Partner, Specsavers Rangiora and Hornby
“As a business, Specsavers has global contracts with manufacturers which means that partners in New Zealand have access to amazing technology at a great price, and we are able to pass the savings to the customer as reflected on the price of our hearing aids and services. Specsavers is all about providing better hearing to the community and backs it up by making access to quality hearing healthcare affordable,” she says.
Audiology Partner, Specsavers Masterton
“I truly I believe that the Specsavers model works because you just can’t find quality hearing aids at a better price, anywhere else in the market. So, it’s that price transparency, combined with incorporating the hearing screenings as part of a health check within the optical store that makes it work. It’s good from a clinical point of view and the business partnership model is so attractive to audiologists for these reasons.”
Audiology Partner, Specsavers New Lynn and Mt Roskill
So, if you want to be true to yourself and true to your customer, with no limited time only offers or small print terms and conditions, it’s time to talk to us.
For more information or a no-obligation discussion contact Julia Hewagama on 0800 337 899 or email firstname.lastname@example.org.